Content Writer

About us

Aurora Labs is the development company behind Aurora—the EVM blockchain that runs on the NEAR Protocol. We are also the developers of Aurora Cloud— a groundbreaking suite of products that allow companies to capture the value of Web3 through easy to deploy Virtual Blockchains.

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We at Aurora Labs are looking for a Content Writer. This is a full-time position that can be done remotely anywhere in the world.

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The Content Writer will report to the Head of Marketing and work closely with the Community Manager and Ecosystem Partnership Lead.

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The ideal candidate will be a highly organized and confident person, who comes from a product marketing background ideally with a good understanding of blockchain and cryptocurrency marketing trends. Ideal candidate must know good content when they see it and how to repurpose this content appropriately for digital spaces (websites, Twitter, Discord, Linkedin, YouTube, etc). You will be able to work with complex tech concepts and be able to translate these into engaging content that will reach the target audience and drive engagement adoption.

- Generate high-quality content that is engaging, informative, across different platforms and aligns with company objectives and growth strategy.

- Support Marketing team to drive content synchronization and creation around the different business goals and also the latest blockchain, cryptocurrency and enterprise trends in order to position the company as an industry thought leader.

- In close collaboration with the Head of Marketing develop a comprehensive content strategy and calendar, ensure it is executed, up to date and correct tagging and tracking capabilities are in place.

- Collaborate internally to source, ideate, and co-create original content purpose-built for social channels while ensuring proper support of core company initiatives.

- Implement best SEO practices in content creation.

- Curate and proofread content from internal and external sources.

- Monitor content performance, analyze metrics and optimize for engagement and impact, ensure the appropriate feedback is incorporated into digital content and approval processes are followed.

Required skills

- Editorially qualified or experienced.

- Organizational skills.

- Ability to manage quick turnarounds and deadlines.

- Ability to take initiative and to work proactively.

- Be able to work with technical concepts, simplify complex topics into easy to read pieces of content.

- 3+ years of experience in creating crypto and blockchain-related content.

- Native English.

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Nice to have

- Experience in a marketing communications environment either agency or client side.

- Additional languages are a bonus.-

Creative flair.

- Excellent attention to detail.

- Experience with Social Media Content Management Tools (e.g. Hootsuite, ContentManager etc.)

Not disclosed.

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