Performance Marketing Intern

21.co is the world’s leader in providing access to crypto through simple and easy to use products.

21.co is the parent company of 21Shares, one of the world’s largest issuers of cryptocurrency-backed exchange traded products (ETPs) – which is powered by Onyx, a proprietary technology platform used to issue and operate cryptocurrency ETPs for 21Shares and third parties.

21Shares was one of the first to issue a bitcoin ETP in 2019 and manages a suite of ETFs in the U.S., including a spot bitcoin ETF and 40’ Act vehicles.  

The company has offices in Zurich, London, and New York. 21.co was founded in 2018 by Hany Rashwan and Ophelia Snyder. Cathie Wood, Chief Executive Officer & Chief Investment Officer of ARK Invest is a board member.

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Job Summary:

21.co is seeking a motivated and creative intern to join our marketing team. During this paid internship, the marketing intern will have the opportunity to contribute to the company's overall success while gaining hands-on work experience in a corporate setting. The primary responsibility of this role is to provide support for the performance marketing team in collaborating and executing Marketing initiatives and programs. This individual should have a growth mindset and can work collaboratively across teams to accomplish the Company's Growth objectives.

• Ad Setup and Management: Assist in setting up and managing paid ads across platforms such as Google Ads, X Ads, LinkedIn Ads, and other channels.
• A/B Testing and Optimization: Assist in conducting A/B testing of ad creatives, copy, and landing pages to identify high-performing elements.
• Landing Page Updates: Help update and maintain landing pages in Hubspot, ensuring they are optimized for user experience and conversion.
• SEO Updates: Assist in implementing approved SEO updates in Webflow to improve organic search rankings and drive traffic.
• Email Execution: Assist in the creation, deployment, and tracking of email marketing campaigns.
• CRM and Database Support: Help to ensure marketing data is accurate and up-to-date.
• Performance Reporting: Help prepare and distribute regular performance reports on key metrics for digital campaigns
• Social Media Support: Provide support in planning, creating, and scheduling content for social media channels as needed.
• Competitive Analysis: Conduct research on competitors and market trends.
• Collaborative Support: Work closely with the performance marketing manager and other team members to support various marketing campaigns.

• Education: At least one year of education beyond High School, preferably dedicated coursework in Business, Graphic design, or Marketing.
• Detail-orientated, well-organized, and able to manage multiple high-priority projects at once.
• A curious and creative marketer who enjoys exploring data
• Strong communicator with the ability to clearly communicate ideas visually and verbally.
• Must be willing to work in a hybrid setting in our NYC office
• This position is a temporary position. Work hours will be between 30-35 hours per week. Flexibility for those who are taking summer courses.

Not disclosed.

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