Growth Marketing Manager
Job Description
Push Protocol is ‘The communication protocol of web3’. Push protocol enables native messaging, notifications, spaces and video for wallet addresses through a secure, encrypted, and open network for web3 protocols, dapps and crypto wallets.
Being an open communication middleware, Push is building a suite of products to enable notifications, chat, group chat, and more. We currently have three major products, Push Notifications, Push Chat, Push Spaces and Push Video / Audio.
The Push JourneyWe have had an awesome journey! Ideation and loads of research were taken to the Ethereum Foundation -> ETHGlobal HackMoney 2020 where we built the POC -> selected for IDEO PVD -> selected for Gitcoin Kernel fellowship and came out as a top 20 project! -> entered Gitcoin Grants Round 7 (top 5 project / 210+ contributors) which led us to raise our seed ($1.41M).
We are lucky and grateful to be backed by top VCs / Angels in the space including Balaji Srinivasan, Jump, Tiger Global, Binance Labs, ParaFi, Sino Global Capital, Polygon Studios, Woodstock Ventures, True Ventures, iOSG, Sandeep Nailwal (Polygon), Scott Moore (Gitcoin), DeFiDad, Mariano Conti, Anthony Sassano, Ravindra (Frontier), Preethi Kasireddy along with 40+ equally awesome folks.
As the Growth Marketing Manager you will be focused on analytical driven marketing and include all quantitative areas of marketing.
Responsibilities
- Formulate product metrics based campaign strategies. Should focus on moving key metrics in an ROI-focused manner
- Collaborate, plan and execute campaigns with internal and external partner teamsUnderstand demand generation and lead generation and convert leads to customers
- With key focus on driving customer acquisition, you should be aware of email marketing, SEO/content marketing, viral marketing and funnel optimization
- Responsible for utilizing analytics tool to track key performance indicators, analytics and campaign effectiveness and readjust strategies accordingly
- Create content short-form (blog posts, social content, emails, memes) and long-form (in-depth blog posts, guides, and tutorials) that effectively communicates our products to build awareness and demand
- Stay on top of their crypto Twitter game, industry trends, competition and relevant market narratives
Requirements
- 3-5 years of experience in Product Marketing or Growth Hacking
- Prior experience in building communities and operating social media platforms for an organization
- Excellent knowledge of Web3 infrastructure, consumer apps and on top of popular cultural trends
- Excellent copywriting skills
- Ability to lead and execute time-sensitive and cross-functional campaigns
- Self-motivated with the ability to work in a fast-paced environment and flat organization
- Extremely proactive and has experience working with limited oversight to drive projects
Nice to haves:
- You work in web3 and the blockchain space as a Product Marketing or Growth Hacking Manager
- You’re excited about Push Protocol’s mission and the future of web3 space
- You’re actively involved with the developer communities
- You speak more than one language
Compensation
Additional Information
Benefits
- A creative, versatile job role with lots of independence and responsibility
- Full time, work from home
- Enthusiastic and motivated colleagues from around the world-Fixed monthly salary in crypto based on experience and suitability
Note: If you do not fulfill all requirements but strongly believe in this role, please apply. We are excited to learn more about you.
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